Daytime television is, of course, all about the soap: the soap products, the soap operas, and, of course, advertisement upon advertisement showing people using … Read the whole story
As we age, our nostalgic yearnings grow, making us more receptive to advertisers and marketers use of what researchers call "a longing for positive … Read the whole story
The Super Bowl could very well be the only time that self-proclaimed geeks watch football on television. If so, Intel will be providing some … Read the whole story
Who the hell does Larry Dobrow think he is? It was my idea to be the next Billy Mays, not his. MINE! But guess … Read the whole story
Hold the Jordan Almond favors, the sweetheart roses, and the extra tulle: A new poll from David's Bridal says that while the newly engaged … Read the whole story
Miller High Life won't be doing another one-second commercial for this year's Super Bowl. Instead, the brand will buy a 30-second spot -- but … Read the whole story
Ameriprise Financial is breaking a new campaign that promises its advisors are "More Within Reach." Developed in conjunction with R/GA, the campaign puts the … Read the whole story