AUTOMOTIVE
by Karl Greenberg
Hummer was set to be sold off to Sichuan Tengzhong Heavy Industrial Machinery, but General Motors on Wednesday said that won't be happening. Like … Read the whole story
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Top 10 DMAs in which reside adults who used a dry cleaning service in the last six months: 1 Washington, D.C. (Hagerstown, Md.) 2 … Read the whole story
COMMENTARY
by John Heenan
As we move across the public timeline, new tactics and techniques will continue to enter the equation. We all will be pushing for results, … Read the whole story
RESEARCH
by Aaron Baar
The rise of smartphones will likely mean an increase in mobile strategies, even among the older demographics for whom the phone is primarily a … Read the whole story
COMMENTARY
by Zephrin Lasker
When you're developing products and platforms, shiny is great -- but more importantly, it needs to work, and it needs to be safe. We … Read the whole story
RESTAURANTS
by Karlene Lukovitz
In short, Del Taco's goals of harnessing social/traditional media integration to cost-effectively increase exposure and interaction with customers and prospects, particularly in newer markets, … Read the whole story
RESEARCH
by Sarah Mahoney
In a test for Best Western, council member Sandra Zoratti reports, "revenue gained 30%, the number of nights stayed gained 34%, and the ROI … Read the whole story
BEVERAGES
by Karl Greenberg
Snapple underwrites the show as part of its media buy and partnership with Yahoo, per the latter's Erika Nardini, who says the show was … Read the whole story