AUTOMOTIVEHummer was set to be sold off to Sichuan Tengzhong Heavy Industrial Machinery, but General Motors on Wednesday said that won't be happening. Like … Read the whole story
Top 10 DMAs in which reside adults who used a dry cleaning service in the last six months: 1 Washington, D.C. (Hagerstown, Md.) 2 … Read the whole story
- COMMENTARY
As we move across the public timeline, new tactics and techniques will continue to enter the equation. We all will be pushing for results, … Read the whole story
- RESEARCH
The rise of smartphones will likely mean an increase in mobile strategies, even among the older demographics for whom the phone is primarily a … Read the whole story
- COMMENTARY
When you're developing products and platforms, shiny is great -- but more importantly, it needs to work, and it needs to be safe. We … Read the whole story
RESTAURANTSIn short, Del Taco's goals of harnessing social/traditional media integration to cost-effectively increase exposure and interaction with customers and prospects, particularly in newer markets, … Read the whole story
RESEARCHIn a test for Best Western, council member Sandra Zoratti reports, "revenue gained 30%, the number of nights stayed gained 34%, and the ROI … Read the whole story
BEVERAGESSnapple underwrites the show as part of its media buy and partnership with Yahoo, per the latter's Erika Nardini, who says the show was … Read the whole story
