The campaign includes a search engine keyword buy for the term "the machine" to drive traffic to the new TakeOnTheMachine .com site. The central … Read the whole story
Source: Experian Simmons Read the whole story
In the end, the best idea and its robust offerings wins by producing creative and measurable results. Read the whole story
According to Mintel, as part of an overall greater consumer demand for "simpler" products perceived as offering "natural" health benefits, introductions making a "whole … Read the whole story
Three TV spots, the first of which broke earlier this week, star a likable but incapable customer service representative named "Peggy." The campaign includes … Read the whole story
"The latest Kelley Blue Book Market Intelligence findings show how the deck is being reshuffled in the automotive marketplace, with certain brands now holding … Read the whole story