Marketing Daily
Monday, September 13, 2010
  • Jaguar's Marketing VP Dishes On Strategy

    "The whole premise was to go into the markets and be big. We are a small brand with a limited budget so we are … Read the whole story

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  • Social Media Metrics: A Broader View Of ROI

    By using maintaining dialogue with your very best customers through social media you will keep your brand top of mind. That in turn can … Read the whole story

  • Restoration Hardware Reinvents Itself

    If the company is trying to get away from competition with the likes of Pottery Barn, they might be heading in the right direction, … Read the whole story

  • Kraft Testing Interactive Vending Machines

    The machines feature a 46" Samsung LCD touchscreen panel in place of the usual glass facing, an embedded networked computer, and Bluetooth capabilities for … Read the whole story

  • 'Happy' Bank Customers Consider Switching

    The most common reasons cited for switching banks: dissatisfied with the service (32%) and that the bank implemented new fees (30%). The two factors … Read the whole story

  • Toyota Talks Tiny Football In Corporate NFL Push

    The broadcast, Web and social media use tongue-in-cheek features on Pee Wee games to connect the virtues of youth football to spotlight Toyota's corporate … Read the whole story

  • Toys"R"Temp: Chain To Double Size With Pop-Ups

    "It's an opportunity, and they are capitalizing on the 9% vacancy rate in shopping malls," says Retail Prophet Consulting's Doug Stephens. "But more important, … Read the whole story