Marketing Daily
Wednesday, January 26, 2011
  • DonQ Rum Goes All Social With New Campaign

    DonQ Rum is launching a digital contest dangling a trip to Puerto Rico as grand prize. The "Master of All Skills" is ultimately meant … Read the whole story

  • Who Prefers Designer Clothes?

    Top 10 DMAs in which reside adults who agree with the statement, "Clothes made by fashion designers are more appealing": 1 Los Angeles, CA … Read the whole story

  • GE's Lost Decade Under Immelt's Leadership

    If President Obama's stated goal is to foster private-sector job growth, this appointment just won't inspire confidence at any level. Read the whole story

  • Industry's FOP Label System Draws Heavy Flak

    The objections focused on accusations that the initiative amounts to a self-serving attempt by the industry to pre-empt the Food and Drug Administration's initiative … Read the whole story

  • Report: Super Bowl Parties May Hit New Record

    A new survey from the National Retail Federation predicts that come Feb. 6, Super Bowl partiers will spend $10.1 billion, with 171 million planning … Read the whole story

  • State Farm IPad App Helps Movers Move

    State Farm's MoveTools allows users to virtually pack every room in their house by clicking and dragging pictures of items into a moving box. … Read the whole story

  • Kia Pulls Out Stops To Promo '11 Optima

    This year, Kia is taking a page out of sibling Hyundai's big-voices, big-places strategy to promote its 2011 Optima and other vehicles. The Irvine, … Read the whole story

  • Purina To Owners: Go On, Double Dog Dare Us

    To help promote its reformulated dog food and the contest, Purina has enlisted country music-playing siblings "The Band Perry" -- and their dogs -- … Read the whole story