Marketing Daily
Monday, March 7, 2011
  • Suffering From Core-Product Neglect Syndrome?

    Alex Hiam is this close to flinging his iPhone out the car window. "I can do everything on it, except make a call that … Read the whole story

  • Toyota Talks Cars And Trucks On Pandora

    The campaign, which launched March 4 and runs through the beginning of 2013, targeting adults 18-49, starts with Highlander SUV advertising content on Pandora's … Read the whole story

  • Lexus Partners With MOG To Reach Younger Crowd

    Lexus, which launched a campaign for its CT 200h car last week, is hoping to continue its outreach to hip, early adopters and influencers … Read the whole story

  • Jackson Hewitt Bows Social Media Contests (Yes, 2)

    Jackson Hewitt Tax Service is launching both a sweepstakes and a contest with more than $25,000 in cash prizes. Consumers can enter one or … Read the whole story

  • Duff & Phelps Launches 'Coming-out' Party

    Duff & Phelps has launched its first advertising campaign in about five years, Dauer says. The effort, which started appearing last week, introduces a … Read the whole story

  • Report: Gluten-Free Momentum Accelerating

    Sales of gluten-free foods and beverages, once considered specialty items, had a compound annual growth rate of 30% in the U.S. between 2006 and … Read the whole story

  • Wanted: 'Engage:Gen Y' Contributors

    MediaPost is looking for a few good experts on Generation Y, who can contribute monthly articles on ways that marketers can engage its members. … Read the whole story

  • March Madness Is Around The Corner, But What About The Super Bowl ...

    Let's see how these marketers and agencies fared the morning after -- online, where everyone goes before they buy one of these products. Read the whole story