Marketing Daily
Friday, July 22, 2011
  • Hyundai Hoping To Bookend Accent, New Genesis

    Believe it or not, it seemed both totally appropriate and totally inappropriate that Hyundai Motor America held its Northeast press event for two of … Read the whole story

  • Is Brand Journalism Ruining Journalism?

    Let's debunk a few of the "burning questions" surrounding the topic. Read the whole story

  • Secret's 'Mean Stinks' Enlists 'Glee' Star

    Secret consumers will also be able to show support for "Mean Stinks" by purchasing a T-shirt at the eStore via the Facebook page. Secret … Read the whole story

  • Reebok Kicks Off 'Reethym Of Lite' Campaign

    While the shoes themselves may evoke '80s flashbacks, the new campaign is pure urban club culture. It includes 25 dancers, 150 extras and choreography … Read the whole story

  • Casio Vignettes Show Off Phone's Toughness

    The television and Internet video campaign, with the tagline "Tougher is Smarter," depicts the phone going through a series of real-life tests designed to … Read the whole story

  • 'Fiat Source' Marries Showcase To Lifestyle, Art, Travel

    Josh Donnelly, who works in Fiat brand marketing, tells Marketing Daily that the goal was to create an app that wasn't a flash in … Read the whole story