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Let me get this straight: The gobbling-up of Medco Health Solutions ($66 billion in revenue) by the somewhat smaller Express Scripts ($45 billion) is part of a broader trend in ... Read the whole story
AUTOMOTIVEBelieve it or not, it seemed both totally appropriate and totally inappropriate that Hyundai Motor America held its Northeast press event for two of ... Read the whole story
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Let's debunk a few of the "burning questions" surrounding the topic. Read the whole story
PACKAGED GOODSSecret consumers will also be able to show support for "Mean Stinks" by purchasing a T-shirt at the eStore via the Facebook page. Secret ... Read the whole story
RETAILWhile the shoes themselves may evoke '80s flashbacks, the new campaign is pure urban club culture. It includes 25 dancers, 150 extras and choreography ... Read the whole story
ELECTRONICSThe television and Internet video campaign, with the tagline "Tougher is Smarter," depicts the phone going through a series of real-life tests designed to ... Read the whole story
AUTOMOTIVEJosh Donnelly, who works in Fiat brand marketing, tells Marketing Daily that the goal was to create an app that wasn't a flash in ... Read the whole story
