Marketing Daily
Friday, September 23, 2011
  • Elmo's Tambourine Rocks Toys R Us Hot List

    Toys R Us has unfurled its holiday Hot List, which this year includes Sesame Street Let's Rock, Elmo from Hasbro, Air Hogs Hyper Actives … Read the whole story

  • Food Industry Redubs FOP Labeling System

    The food and beverage industry has renamed its new, voluntary front-of-package nutrition labeling system, from "Nutrition Keys" to "Facts Up Front." The Grocery Manufacturers … Read the whole story

  • 5 Ways To Improve Affinity Marketing Results

    We have identified best practices that can also simplify the sometimes overwhelming complexity of managing these partner programs. Read the whole story

  • (Another) Actor Is New Voice Of Honda

    Actor Jason Bateman, the star of "Horrible Bosses," does the voiceover in Honda's latest Accord sedan TV spot. The actor will also be in … Read the whole story

  • Ford, Nissan Create Reality Shows For Millennials

    This summer Ford brought racing, Millennials, and the Fiesta, Mustang and Ranger vehicles together via a marketing partnership with the X-Games around several racing … Read the whole story

  • Time Warner Cable Touts Service In TV Spot

    Time Warner Cable is looking to inject a little luxury into the television subscription space via a new ad campaign touting its nearly year-old … Read the whole story