Marketing Daily
Monday, December 5, 2011
  • Jaguar Says 'Welcome To Our Jungle'

    Jaguar is edging into a new advertising position in the U.S. with a new TV spot that uses its performance cars to spotlight the … Read the whole story

  • 'Hugo': Four Stars For 3D

    It took a real filmmaker to make me believe again that 3D isn't just a gimmick and that it has a viable, creative place … Read the whole story

  • Q&A: Shoppers Rowdier Or Just Deal-Desperate?

    While much of what has happened so far this year was as predictable as doorbusters and free gift-wrap, Frank Badillo, senior economist at Kantar … Read the whole story

  • Cesar Partners With Pandora Radio

    The brand "worked closely with Pandora to create a list of songs that personify the brand and can be shared with loved ones -- … Read the whole story

  • Humana, Ubisoft Pair For Fitness Game

    The game, "Your Shape: Fitness Evolved 2012," is designed to be used by consumers of all ages (including kids), and features three Humana-sponsored workout … Read the whole story

  • Fiat Sponsors 'Wainy Days' Web Series

    Fiat today launches a web-based sponsorship of New York comic/writer David Wain's "Curb Your Enthusiasm" riff, 2008 Webby-Award winning "Wainy Days" on ( Read the whole story

  • Mobile Codes Run 'Gauntlet' In Marketing Book

    Readers of former Kodak CMO Jeffrey Hayzlett's upcoming business book "Running the Gauntlet" will get videos of the marketing guru to start every chapter, … Read the whole story

  • 3 Online Advertising Trends To Watch In '12

    The same things that excited us about digital in 2011 will see us into the new year. But, technology evolves at a breakneck pace … Read the whole story