Marketing Daily
Monday, December 19, 2011
  • Ford Hopes To Whet Fusion App-etites

    For the third-generation Fusion, Ford is throwing sparks by letting consumers do virtual test drives of the new car via a mobile app leading … Read the whole story

  • Can Lowe's Win Muslim Customers Back?

    It may take Lowe's a long time to clean up the mess it has made in its aisles with Muslims, but with the right … Read the whole story

  • Marketing To Kids Proposal Gets Another Setback

    The food industry has lobbied heavily against the voluntary proposal, maintaining that it would be hugely costly to the industry, cause millions of job … Read the whole story

  • Sears Holdings Launches Vacation Program

    Sears Holdings is partnering with International Cruise & Excursions, Inc. to launch Sears Vacations, a full-service leisure and travel program designed exclusively for Sears … Read the whole story

  • Motorcycle Retailers Improve The Experience

    The study, based on responses from 8,123 owners who purchased a new ride, takes a "one down, five up" approach to the overall ownership … Read the whole story

  • Only 14% Use Online Devices For Rented Movies

    Though Internet-connected entertainment devices (televisions, tablets, gaming consoles, smartphones) are all the rage among consumers, people are still not renting movies to play on … Read the whole story

  • McCormick Adds Social Spice To Holiday

    With millions of homes in America immersed in cookie-baking and menu-planning mayhem, McCormick & Co. has engineered two new digital initiatives on Facebook: The … Read the whole story