Marketing Daily
Thursday, March 22, 2012
  • SiriusXM CEO Explains Rate Hike

    SiriusXM CEO Mel Karmazin wrote an email that was sent out to subscribers earlier this week explaining the recent rate increase and options for … Read the whole story

  • McDonald's COO Thompson To Succeed CEO Skinner

    McDonald's Corp. CEO Jim Skinner, 67, will retire on June 30, and the board has elected Don Thompson, who became president and COO in … Read the whole story

  • Rethinking Your Facebook Strategy

    The leap-year day launch of Facebook Timeline for brands may yet prove ironic. Does Facebook actually have marketers' best interests at heart? One thing … Read the whole story

  • NPD: Beverages Dominate Morning Habits

    Fully 43% of morning eating/drinking occasions among Americans age two and up consist of beverages-only, according to a "Morning MealScape 2011" study from The … Read the whole story

  • Kohl's Taps Olympic Shoppers For Spring Ads

    Kohl's new spring advertising campaign stars three of America's best-known Olympians, showcasing Dara Torres, Mia Hamm and Lindsey Vonn as shopping superstars. Read the whole story

  • Q&A: With Ram Truck's Marissa Hunter, Part II

    Marissa Hunter, who heads up marketing communications for Chrysler's Ram Truck brand, talks about how the brand is reaching potential customers and using social … Read the whole story

  • Luta Makes Good, But Isn't Charity

    Luta articulates the conviction that "people are increasingly aware that what you buy has an effect on someone else around the world. Before, it … Read the whole story