In an effort to raise awareness for both its running shoes and childhood obesity, Saucony is introducing Run4Good, a running app that allows users … Read the whole story

The Occupy Movement is going to the dogs, at least one day next week. Merrick Pet Care, in support of its reformulated recipes featuring … Read the whole story

A large percentage of younger consumers are planning to buy cars. Generations X and Y Account for 63% of U.S. Consumers Planning to Buy … Read the whole story

General Motors and its agency LatinWorks, Kraft Foods North America and Mcgarry Bowen, and XOOM with the agency Dieste are nominees for the Association … Read the whole story

For the second year in a row, Ritz Crackers is the most favorably perceived snack brand among U.S. consumers 18 and older, reports YouGov … Read the whole story