Marketing Daily
Wednesday, October 10, 2012

Top of The News

Wal-Mart Testing Same-Day Home Delivery
by Thom Forbes

It's a test, and only a test, but Wal-Mart is trying out a same-day delivery service called Walmart To Go in northern Virginia, Philadelphia and Minneapolis and will expand to … Read the whole story

  • HOSPITALITY
    TownePlace Suites Launches First National Effort
    by Tanya Gazdik

    "We feel that it is important to be creative in our outreach and look for placement opportunities that will reach road warriors who most … Read the whole story

  • Nike, Stussy Unveil New Line
    by Sarah Mahoney

    Nike may be having a magical marketing moment with its mainstream running shoes, but it looks like it hasn't turned its back on its … Read the whole story

  • RESTAURANTS
    Romano's Uses Social To Help No Kid Hungry
    by Karlene Lukovitz

    Facebook, Instagram and blogger sharing helped Romano's Macaroni Grill raise more than $300,000, or 3 million meals, for Share Our Strength's No Kid Hungry … Read the whole story

  • Bright Spots Notwithstanding, Marketers Lag In Mobile
    by Karl Greenberg

    The study finds that only 14% of the 250 global marketers the CMO Council surveyed are satisfied with the progress they are making on … Read the whole story

  • Voters Turn To Phones In Election Season
    by Mark Walsh

    As the presidential race enters its final few weeks, a new survey finds that significant numbers of Americans voters are using their mobile devices … Read the whole story

  • COMMENTARY
    The Apple Parallel
    by Barbara Lippert, Featured Columnist

    He was a college dropout, obsessed with product design and patenting pocket inventions. A visionary and perfectionist with sophisticated tastes, he lived to invent … Read the whole story

  • Stay Tuned For 'Masters Of Marketing'
    by Nina Lentini

    Sarah Mahoney, a reporter for Marketing Daily, will be on the ground in Orlando, Fla., this week, talking to leaders of marketing giants gathered … Read the whole story

  • COMMENTARY
    Making Diversity A Priority
    by Ken Beaulieu, Op-Ed Contributor

    When asked to name the main benefit of a diverse organization, PricewaterhouseCoopers U.S. energy leader and former chief diversity officer Niloufar Molavi says it … Read the whole story

  • COMMENTARY
    Transformative Targeting
    by Sarah Mahoney, Staff Writer

    At last, truly targetable display advertising reaches scale Life insurance doesn’t exactly seem like a likely spot for digital innovation. After all, it’s an … Read the whole story