Marketing Daily
Friday, January 11, 2013
  • Industry To Get Real In The Motor City

    GM Chevrolet will be unveiling the new Corvette, and will also debut the GMC Sierra and Chevy Silverado pickups. Ford will show its F-150 … Read the whole story

  • Forrester: CMOs Finally 'Get' Social

    A new forecast from Forrester predicts that for CMOs, 2013 won't just be another year of digital's growing influence in marketing: It will be … Read the whole story

  • Survey: Solid Uptake For Starbucks' Reusable Cup

    More than a quarter of American adults report that they have already purchased or plan to purchase one of Starbucks' new $1 reusable coffee … Read the whole story

  • Priceline Pitchman's Progeny Promotes Product

    "Last year, we started off the year by throwing The Negotiator off a cliff. We wanted to add a new element of surprise to … Read the whole story

  • New Balance Goes To Disney

    New Balance is partnering with Walt Disney Parks and Resorts in a multi-year deal that makes New Balance official athletic shoe of the resorts, … Read the whole story

  • The Seinfeld Chronicles

    This week, Sony Pictures Television announced that Jerry Seinfeld's "Comedians in Cars Getting Coffee" was renewed for a second season. Wait -- "season" and … Read the whole story

  • Fred Turner, Guardian Of The Standards

    For some of us who worked with Fred Turner, he was always a person to be respected and admired for his laser-like focus on … Read the whole story