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The storyline is that William J. Lynch, Jr., the CEO Leonard Riggio brought in to develop its Nook e-book reader and, oh-by-the-way, run his chain of bookstores, never really cared … Read the whole story
RESTAURANTSThe new, integrated brand advertising campaign, from new AOR Skiver Advertising, is themed "Step Into Awesome." It seeks to showcase recent innovations such as … Read the whole story
AUTOMOTIVEOver 90% of car shoppers go online to winnow their choices -- but often the make-or-break, even if they are sure of what they … Read the whole story
ELECTRONICSThe company took the opportunity of the Mobile World Congress in Barcelona on Monday to restate its commitment to mobile as part of the … Read the whole story
AUTOMOTIVEAuto observers see February coming in strong for sales, as a general recovery continues apace, and sustained pent-up demand drives consideration. J.D. Power & … Read the whole story
PETSMars Petcare brand Sheba Entrees for Cats is making sustainability a priority by launching responsibly sourced fish products. The commitment follows recommendations from the … Read the whole story
- RETAIL
"E-commerce is maturing, and even the smaller companies are improving, keeping up with or sometimes surpassing larger, more established companies," says ACSI founder Claes … Read the whole story
- COMMENTARY
This year, Liberty Mutual became an official sponsor of the 2014 and 2016 U.S. Olympic and Paralympic Teams. As the stage becomes bigger and … Read the whole story
