June 3 - 6, 2024
Monday, December 23, 2013
Top of The News
Edgar M. Bronfman, who led Joseph E. Seagram & Sons - a Canadian distillery founded by his father during Prohibition - when it was the dominate marketer in the U.S. … Read the whole story
AUTOMOTIVEThe General Motors division is going to execute a social media blackout across its Twitter, Facebook, Tumblr, and Instagram channels on Christmas as part … Read the whole story
- ENTERTAINMENT
In advance of the premiere of E! Network's newest show, "#RichKids of Beverly Hills," the cable net is launching social media scavenger hunts in … Read the whole story
RETAILMeanwhile, the company has decided Misery loves company, and is rolling out the latest Kobe Prelude line. The Kobe Prelude III, with a "fresco-inspired" … Read the whole story
BEVERAGESWith diet soda sales now declining faster than regular soda sales, beverage makers are in a race to develop naturally sweetened zero- or low-cal … Read the whole story
AIRLINESJapanese airline All Nippon Airways is launching its first global marketing campaign called "By Design." It is the largest transnational marketing campaign in the … Read the whole story
- AUTOMOTIVE
The guy who helmed "The Italian Job" movie, which features Mini Cooper, and which Mini actually sponsored as part of a product integration, is … Read the whole story
- COMMENTARY
As video moves beyond TV and has become an essential tool in the digital world, brands can connect with their customers and use data … Read the whole story
UPCOMING EVENTS
Brand Insider Summit CPG May 5 - 8, 2024
Virgin Hotel
Featuring top industry speakers including:
Robyn DeFina - Sweet Loren’s, SVP of Marketing
Courtney Redford - Bridges Consumer Healthcare, Digital Marketing Manager
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