"This is precisely the kind of advertisement we have come to expect from Chrysler," veteran auto analyst Michelle Krebs tells "Marketing Daily." "If you … Read the whole story

The race this year includes 35,660 people, with more than 5,330 from outside the U.S. And in a twist that added to the event's … Read the whole story

"It's about the ease of use. The decision-making process isn't daunting; it's just really simple. You're not going to the store to pick out … Read the whole story

The research by Cone Communications and Johnson & Johnson found that marketers could do a much better job of teaching people what should and … Read the whole story

It's part of the hotel chain's effort to 'reposition itself and focus on the small details that matter most to their customer,' says Nick … Read the whole story