Two months after exiting bankruptcy, the holding company consolidates marketing, hoping to turn the page on brand woes. Read the whole story

BMW Certified is an entry point to the brand for those who wanted the luxury but couldn't afford the price of a new vehicle. Read the whole story

Spot features multiple prominent "bird" mascots sitting down for an "interview" for a fake Netflix documentary. Read the whole story

CMO Shideh Hashemi says the playful new campaign is one of three major pushes planned for the coming year. Read the whole story

Nonprofit is actively seeking brands for partnership deals to bring PHIT's Kids Academy to schools. Read the whole story

Tampa Bay Buccaneers quarterback Baker Mayfield tells a story that seems to be about football, but is really about eating a Sonic meal. Read the whole story

OP transforms the "overpowered" gaming term into the "OP" character, moving between titles and players. Read the whole story

Google will not be forced to divest its AdX ad exchange, a federal judge who previously ruled that the company violated antitrust law said … Read the whole story

Major sports TV events helped boost overall sports betting as well as the loosening of legal restrictions around wagering in many states. Read the whole story