Marketing Daily
Tuesday, June 3, 2014
  • VW Goes GoPro For Golf

    Volkswagen of America, Inc. is touting the 2015 Golf GTI performance variant via a partnership with video-camera GoPro and Tanner Foust, a well-known stunt … Read the whole story

  • TV Contestants To Create Restaurant Menu Items

    This fall, TNT will debut "On the Menu," a show in which home cooks compete to create a new menu dish for a major … Read the whole story

  • Mobile Not Just For Planning Anymore

    Marketers -- particularly those targeting the affluent -- may want to make sure their systems are optimized not just for mobile shopping, but also … Read the whole story

  • Field & Stream Takes Shoppers Camping

    To celebrate the opening of its third store, Field & Stream is taking shoppers camping. The retailer, owned by Dick's Sporting Goods, says it … Read the whole story

  • U.S. Navy Drops Anchor In Austin For X Games

    The U.S. Navy is docking again at the Summer X Games, which are in Austin this coming weekend. The Navy's presence there is part … Read the whole story

  • LG Electronics Seeks Creative Talent

    Earlier this year, Google launched a contest for an undiscovered digital and new media talent to be part of its global DevArt exhibition. Now, … Read the whole story

  • 2014 EFFIE Award Preview: People Love 'People'

    Our campaign objectives: 1. Achieve a positive ROI in one year; 2. Get our loyal buyers (women 25-49 buying 9+ copies a year) to … Read the whole story