Marketing Daily
Monday, August 18, 2014
  • Twix Bites Launches 'Throwback Thursday' Campaign

    Twix reports that videos will be released each Thursday "as part of the naturally occurring #TBT dialogue," and promoted with a cross-platform digital campaign … Read the whole story

  • 'Tis The Season For Some Madden

    "'Madden' is the unofficial kickoff of football season," Dana Marineau, vice president of creative advertising for EA Sports, tells Marketing Daily. "It's the time … Read the whole story

  • Ford Takes Transit To Market With 'Farm Kings'

    Ford's 2014 Transit Commercial Van is down on the farm, doing the produce business at the farmer's market and serving as repair van. There … Read the whole story

  • Kay Jewelers Partners with Sofia Vergara

    Kay Jewelers is partnering with Sofia Vergara. The actress has a large following of Hispanic consumers and was named one of the most talented … Read the whole story

  • Amid Strong Sales, Nordstrom Launches Give-Back Brand

    The collection of well-priced classics includes washed denim under $100, comfy plaid shirts, and moto jackets, and the retailer will give 5% of net … Read the whole story

  • Audi Owns The Arena For Sold-Out Summit

    Soccer wins because it is also timed with the official opening of Manchester City's New York City franchise and its new office. Loren Angelo, … Read the whole story

  • Ideate. Activate. Opiate.

    We at are all about authenticity. Authenticity and heroin. We are the disruptive serial entrepreneurs to first reach market with artisanal opiates (think: … Read the whole story