Top of The News
by Thom Forbes
As disenchanted fans and committed critics alike excoriate the National Football League on social media, and media outlets continue to probe what its officials knew when about the elevator tapes … Read the whole story
BEVERAGES
by Karlene Lukovitz
A jar of the drink mix - the brainchild of a food marketing consultant -- will be given away each hour during that day. … Read the whole story
RETAIL
by Sarah Mahoney
Consumers may still be shaking the sand out of their beach towels, but the retail world is itching to get shoppers to turn the … Read the whole story
SPIRITS
by Karl Greenberg
John Esposito, president of North America at Stoli Group U.S.A., tells "Marketing Daily" that the underlying tactic is to reach Millennials with social. "It's … Read the whole story
FOOD
by Karlene Lukovitz
Consumers can enter for chances to win one of 50 prizes of a year's worth of the premium chocolate products by registering on www.Ghirardelli.com/commit … Read the whole story
RESEARCH
by Tanya Gazdik
Last year, sales of seasonal Halloween chocolate candy reached $217 million, up 12%. Such growth outperformed purchases of similar seasonal chocolate products during Christmas … Read the whole story
COMMENTARY
by Karl Greenberg, Staff Writer
You get money, the brands borrowing your smile get equity, the NFL gets you, and the more deals you sign, the better for you, … Read the whole story
COMMENTARY
by Dave Fish
Car companies could learn a thing or two about passion. Yes, I said it. For most regular people, driving a car is not just … Read the whole story