Microsoft is not only coming to Fifth Ave. in the near future, we learned definitively over the weekend, it will also give invited analysts and reporters a peek at - … Read the whole story
According to a new study by C+R Research, commissioned by Cars.com, TV spots, radio and and direct are the least trustworthy or helpful sources … Read the whole story
Woke up, got out of bed, I dragged a comb across my head. Went downstairs and had a cup ... spent the day barely … Read the whole story
The #MeetTaylor campaign includes a sweeps offering daily drawings for a total of 46 trips-for-two to attend a concert and meet Swift during her … Read the whole story
"It's right up there with tablets," David Tice, senior vice president at GfK and author of the report, tells "Marketing Daily." "Tablets have taken … Read the whole story
The spot, tagged "Uncap Flavor," features whimsical animation of a series of events related to the flavors of the lip balm such as cherries … Read the whole story
Through Oct. 12, adult U.S. consumers can enter original videos in the "DDance for Dark Roast" contest to earn chances to win a grand … Read the whole story
This is fall, which means three things: The NFL is back, more corrupt than ever, Congress is useless (the other three seasons, too), and … Read the whole story
I see two related opportunities for brands to meaningfully connect with audiences using story: as content for context and as content for everyday storytelling. Read the whole story