Top of The News
by Thom Forbes
Hollywood liked what it saw over the weekend: Two high-budget movies, targeting different audiences, each took in more than $50 million domestically for their openings and observers expect them to … Read the whole story
BEVERAGES
by Karlene Lukovitz
Abdalla was widely viewed as a possible successor to chairman and CEO Indra Nooyi, and his departure closely follows that of another veteran PepsiCo … Read the whole story
TECHNOLOGY
by Aaron Baar
Eddie Hold, vice president of Connected Intelligence at The NPD Group, tells "Marketing Daily," "Usually, you'd consider these devices to be somewhat niche. In … Read the whole story
HEALTH
by Tanya Gazdik
The ad features the message, "When someone you love is diagnosed with cancer, you have the power to help. There are many ways you … Read the whole story
SPORTS
by Karl Greenberg
Chase gets its logo on Westchester Knicks properties and home venue, the Westchester County Center in White Plains, N.Y. The team makes its inaugural … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Top marketers Jim Farley and Stephen Odell are trading places at Ford Motor. Both report to Fields, who said in a statement that the … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
Reached the bottom of some Internet page the other day, and just when I thought I'd come to the end of useful content, there … Read the whole story
COMMENTARY
by Ken Beaulieu, Op-Ed Contributor
Count Ron Amram, senior media director at Heineken USA, among the growing list of mobile marketing believers. He points to the recent success of … Read the whole story
by Larissa Faw
This holiday season, Target is launching a charitable campaign with Toms Shoes in order to reach these consumers searching for fashionable gifts but are … Read the whole story