Top of The News
by Thom Forbes
The phenomenon that is Adele is not only on track to set the one-week record for album sales in the U.S. but also offers hope for smoothing over political rifts … Read the whole story
FOOD
by Karlene Lukovitz
The campaign includes a 30-second pre-roll video for YouTube and Hulu that stitches together the distinct table scenes, plus short-form videos and stills that … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Two Lexus TV spots, via AOR L.A., Calif.-based Team One, are central to the effort. The first starts with Santa in his workshop building … Read the whole story
TECHNOLOGY
by Aaron Baar
"Hi-Res audio has been a bit of a secret," Michael Cuellar, manager of video and sound, tells "Marketing Daily." "It's been overwhelmingly well received … Read the whole story
RETAIL
by Sarah Mahoney
Remember the old Yogi Berra line "Nobody goes there anymore, it's too crowded?" Expect to hear it kicked around a lot in the next … Read the whole story
AUTOMOTIVE
by Karl Greenberg
The campaign puts Cadillac vehicles in SoHo, where entrepreneurs roam, and near where the brand now physically lives. Marketing Daily met up with Uwe … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
How do you get people riled up -- so riled up as to surrender all their democratic values, their Christian values, their ability to … Read the whole story
COMMENTARY
by Ken Beaulieu, Op-Ed Contributor
"As content marketing budgets increase, it's imperative for marketers to build solid strategic foundations to get the results they need," says George Stenitzer, a … Read the whole story