Marketing Daily
Thursday, May 19, 2016
  • Celebrity Chef Michael Symon To Host Lipton 'Chef Fest' Events

    The events are designed to tie in with Lipton's brand message by helping people to "infuse excitement" into everyday meals and enjoy them with ... Read the whole story

  • Target Sees Sales Grow, With Whiffs Of Worry

    Amid some key hires, the retailer also says it's sharpening its digital approach, as well as focusing on improving in-store experiences, including adding a ... Read the whole story

  • Social Good Campaigns Influence Auto Buyers

    For those who have heard of specific social good campaigns, Subaru had the highest percentage of recollection at 61%, followed by Honda at 44% ... Read the whole story

  • Esurance Continues MLB Sponsorship

    New TV spots include three-time All-Star and World Series Champion Buster Posey. "New Digs" and "Chicken Strips" offer a comedic take on the "smart ... Read the whole story

  • Jackson National Snags AARP Vet Emilio Pardo

    Pardo will be responsible for developing and implementing a strategic framework to strengthen brand identification and guide innovation to deepen customer engagement with Jackson ... Read the whole story

  • Latest Six-Pack Snack: The Ring Holder It Came With

    Made of beer byproducts, it's being promoted as a greener alternative to plastic ring holders, which are frequently cited as a cause of harm ... Read the whole story