Marketing Daily
Tuesday, May 24, 2016
  • Groupon Opts To 'Own The Experience'

    "This campaign highlights both the breadth of things available on Groupon and the sheer joy of owning the experience," says Jon Wild, Groupon's vice … Read the whole story

  • With J.J. Watt, Reebok Strives For Content-Driven Ecosystem

    "Because of how hard J.J. Watt works, this is a perfect time to introduce this," David Oksman, Reebok's head of U.S. marketing, tells "Marketing … Read the whole story

  • Car-Buying Becoming Digital-First, Says Exec

    "Marketing Daily" recently had the chance to interview Andy MacLeay, director of digital marketing at, who believes the car-buying process is moving into … Read the whole story

  • Cinnamon Toast Crunch Goes Cruisin' For Millennials

    Now comes the Cinnamon Toast Crunch Cruiser: a hoverboard with a self-leveling cereal bowl attached to the front, supposed to enable the rider to … Read the whole story

  • U-Haul Names Houston Top Destination City

    Houston maintained the top spot in the rankings for the seventh consecutive year, receiving more one-way U-Haul truck rentals in 2015 than any other … Read the whole story

  • 5 Takeaways From The ANA Financial Management Conference

    Lots of new energy and many familiar faces. Yet, despite all of new the attention, very few "sparks" flew (where's John Mandel hiding?). Read the whole story

  • Organic Valley's Fish-Out-Water Story Tells Secret To 'A Great Cup Of Coffee'

    Developed with agency Humanaut, the concept chronicles a farmer's journey from La Center, Washington to New York City with his quirky personality on display … Read the whole story