Marketing Daily
Friday, June 30, 2017
  • Mazda Shows Off Luxury Features To Unsuspecting Consumers

    "This was a risky, but fun way for us to gain insight into what our customers experience when they visit a dealership," says Mazda's ... Read the whole story

  • Bacardi, Courvoisier Partner With Hot Musicians For Summer Campaigns

    Bacardi is out with Bacardi X Major Lazer Snapchat lenses that let fans star in music video-like experiences, as they jam to "Front of ... Read the whole story

  • Meal Kit Skepticism: What's Behind The Blue Apron Pushback

    We asked Brendan Witcher, an analyst who follows e-business and channels for Forrester (and is also a Le Cordon Bleu-trained chef) why this category ... Read the whole story

  • StubHub Names Olivier Ropars CMO

    Ropars, who was at eBay for six years, most recently, was the head of global performance marketing where he helped drive significant global growth ... Read the whole story

  • Is Consolidation Building New Walled Gardens?

    Our industry has two big problems. First, there's the confusion of too many, then the problem of too few. Read the whole story