John Foraker, the CEO who transformed Annie Withey's feisty mac & cheese startup into a line of organic products General Mills was willing to shell out $820 million for three … Read the whole story
A year after encouraging its agencies to engage in more diverse hiring practices, the company has launched AdFellows, a program that will give 20 … Read the whole story
Lee Peterson, executive vice president of strategy and design at WD Partners, explains why the 140-year-old vending machine is new again. Read the whole story
Walmart will match customer donations to the American Red Cross two-to-one, up to $10 million, to support hurricane relief efforts, in addition to the … Read the whole story
Califia Farms is using a video posted on Facebook and YouTube to promote the billboards, suggesting that fans take a snap with the mural … Read the whole story
The gap between desktop- and mobile-generated calls is even more pronounced during the automotive industry's two peak sales seasons. Read the whole story
The spot runs on Facebook, Instagram, Complex and ESPN and is supported with an online challenge awarding a year's worth of Popeyes meals. Read the whole story
Dollar Shave Club won because they had their finger on the pulse of a new, growing group of consumers - a group that Gillette, … Read the whole story