Marketing Daily
Monday, November 27, 2017
  • Discover Financial Airs Its First Six-Second Spot

    "The key for us is how these units can work together to tell a cohesive story to our audience," says Discover's Vijay Konduru, in … Read the whole story

  • Snickers Brings 'Hungerithm' To The U.S.

    Through Dec. 22, fans can monitor the program online and lock in a price for a Snickers by generating a coupon that's redeemable at … Read the whole story

  • McDonald's Covfefe Moment: Attributes Early Morning Tweet To Lack Of McCafe

    McDonald's lost -- or depending on your perspective, won -- the post-Thanksgiving Twitter marketing crown with an early-Friday morning tweet garnering attention for what … Read the whole story

  • Old Navy Ties Holiday Campaign To Giving Back

    The new four "One Dolla Holla" clips play off Slate's Marcel the Snail character by having her voice several foot-wearing socks as they discuss … Read the whole story