Marketing Daily
Wednesday, January 3, 2018
  • Subaru Partners With SiriusXM, Harmon/Kardon For Winter Celebrations

    Featuring a blend of entertainment and adventure, brands on board include SiriusFM, Harman/Kardon, Nordica, POWDR, OZO Coffee, Smash Mallow, Chcolove and Solo Stoves. Read the whole story

  • Rob Lowe Bows As Atkins's First Male Brand Rep

    The anthem ad will run across digital, social and web channels, while the 30-second ad and product ads will air across national cable television, … Read the whole story

  • Multi-Tasking Products Migrate From Consumer To Business

    It's only natural that the technology you use in business should also multi-task for you, to achieve simpler experience to getting your work done. Read the whole story

  • Electronics Such As Amazon Echo Win The Holiday

    After electronics, consumers were focused on items for the home, with home furniture and furnishings climbing 5.1%, as well as a 5.1% advance in … Read the whole story

  • Kitchen & Bath Association Makes Case For 'Trusted' Contractors

    "A lot of people are inspired by watching TV and YouTube videos in how make their living spaces better. But it's much more complicated … Read the whole story

  • Northwestern Mutual Encourages People To 'Spend Life Living'

    Through focus group research, Northwestern Mutual found that the tension between living for now and saving for later was universal for people regardless of … Read the whole story

  • ANA Adds WOMMA To Its Portfolio

    Previously, the ANA acquired the Business Marketing Association, founded in 1922, and the Brand Activation Association, founded in 1911 and known as the Promotion … Read the whole story

  • IHOP Debuts First Droga5 Project

    After a "fast and furious few weeks," Droga5 is revealing its first campaign for new client IHOP since winning advertising and creative duties in … Read the whole story