Bayer did not admit liability or wrongdoing, maintains that independent studies show that the substance is safe to use, and will continue to market the product. Read the whole story
Seventy-four percent of a 1,000-plus sample said that how companies behave now on equality will affect future loyalty to those brands. Read the whole story
The OnStar Guardian app is designed to use smartphone's sensors to help detect a crash and alert an Emergency-Certified OnStar advisor. Read the whole story
Examples abound in the video, where text reads "I 'should' lose weight," "I 'should' work out more," and "I 'should' eat more salads." Read the whole story
Dodge leaped seven places from last year's results and is the first domestic brand in the study's history to rank highest. Read the whole story
In addition to its sales team, the newspaper's experiential marketing agency Fake Love was impacted. Read the whole story
"I still think this is more symbolic and headline-grabbing vs. something Facebook will be overly concerned about," said one consultant. Read the whole story
The campaign represents the first major work from MDC Partners' Forsman & Bodenfors which won the brand's global creative account last year. Read the whole story
Triggered emails produce higher click-through and conversion rates than batch sends, Blueshift reports. Read the whole story
A user complains that sent emails disappear and cannot be found -- but there are workarounds. Read the whole story