Top of The News
by Steve Ellwanger
Q2 U.S. comparable-unit sales growth of 25.9% credited to menu price increases, new crispy chicken sandwiches, and meal tied to pop group BTS. Read the whole story
SPONSORSHIP
by Sarah Mahoney
Judging by brand and influencer reactions, the 24-year-old gymnast proves the zeitgeist around mental health really is changing. Read the whole story
TECHNOLOGY
by Les Luchter
Happy Plugs Play is designed specifically for children aged 3 to 15, with a limited volume range to help kids avoid hearing loss. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
The much-anticipated event for owners was postponed in 2020 and 2021 due to the pandemic. Read the whole story
FINANCIAL SERVICES
by Tanya Gazdik
Ally Financial is offering $250,000 to help unsponsored athletes pay for essentials such as training equipment, coaches' fees and basic life necessities. Read the whole story
by Steve McClellan
The video that anchors the campaign introduces the brand's new tagline, "Let's Breathe Together." Read the whole story
by Amy Corr
A rebranding campaign features three spots, running online and on social media, which take high-tech tools and place them in decades past, when the … Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Privacy concerns are driving 86% of marketers to invest more in first-party data and 77% in zero-party data, the CMO Club and SheerID report. Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
Why aren't these tools being used everywhere, every day? The answer lies somewhere between privacy and practicality. Read the whole story
COMMENTARY
by Elizabeth Koenig
For example, a baseball cap emoji is a new iteration of a community-specific term in hip hop that means "lie" or "BS." Read the whole story
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by Richard Whitman, Columnist
The company analyzes millions of social-media interactions and uses AI to calculate consumer interests and affinities. The Gen Z report is based Q2 data. Read the whole story