Burger King's penchant for reinvention is admirable, but it comes at the expense of its long-term brand identity. Read the whole story
The campaign shows a broad range of applications for the full-size pickup, Toyota's Lisa Materazzo tells "Marketing Daily." Read the whole story
Simply Gum declined to provide a response to the complaint filed with NAD over its claims that "conventional gum" contains "hidden plastic." Read the whole story
Old Spice is featuring the majestically chiseled armpits of the 1980s Dolph, using deep-fake video technology to pull the spoof off. Read the whole story
Singer Meghan Trainor has revised "All About That Bass," her 2014 hit, into "All About That Game" for Playtika's Bingo Blitz campaign; Read the whole story
"African American premium large UV sales are growing faster than the total industry," Stellantis' Marissa Hunter tells "Marketing Daily." Read the whole story
Sixty-two percent of businesses think they're doing well on respecting consumer privacy -- but only 45% of consumers agree, ActionIQ reports. Read the whole story
Companies have almost doubled the number of data fields they are using, Simon Data reports. Read the whole story
The FTC should monitor tech companies' use of virtual reality with an eye toward protecting children, a trio of Democratic lawmakers is urging. Read the whole story
Foo Fighters' post-Super Bowl VR concert was supposed to be the use case for Meta's Horizon apps, touted as the future of the metaverse. Read the whole story