The 1980's-style, scratch-and-sniff magazine ads, emitting the aroma of sizzling bacon, will run in entertainment magazines like "US Weekly." Read the whole story

As first major sponsor of OfflineTV, a gaming-oriented group of social media creators, McDonald's will sponsor streams, integrated content and in-person events. Read the whole story

The Seattle-based ecommerce company is turning the current scary-high inflation rate into a weekly discount, announced every Friday until the first day of school. Read the whole story

Jenner bonds with granddaughter Dream while using Glow, an interactive video call and projector device. Read the whole story

Many people assume water is dangerous around an EV battery, which is not true. Read the whole story

BioSteel will also be a presenting partner of a marquee NHL social platform. Read the whole story

The pub, previously all-digital, will go to a print edition in November, and expects to publish 10 times per year by 2024. Read the whole story

The U.K. campaign pushes a simple message: It's not just the Whopper that defines Burger King; it's the grill lines. Read the whole story