Goldfish Crackers' annual sales approach $1 billion, helped by LTOs like giveaway of a dish with 301-cracker capacity, in the shape of NBA player Boban Marjanovin's hands. Read the whole story
Team will mark the 2023 Major League Baseball season with a day of multiple events and giveaways, including participation from namesake art museum. Read the whole story
Ikea conjures a little magic to help transform a boy's new house into a welcoming home. Read the whole story
The prize is $100,000 for correctly predicting teams that lost each round of the college basketball tournament. Read the whole story
"Did you know that African-Americans experience chronic kidney disease at a rate that's 25% higher than white Americans?" asks Vanessa Williams in PSA. Read the whole story
The ad "100% Hard Seltzer, 0% Beer" features colorful bubbles meant to represent the flavors of Bud Light's hard seltzer, including cherry limeade. Read the whole story
Do names like Lyft, Tumblr, and Reddit make the right impression? Marketing professor John Costello isn't sure. Read the whole story
The Automotive Agency of the Year award goes to Saatchi & Saatchi, the lead agency of record for Toyota. Read the whole story
Fashion rental firm already helps men figure out what to wear to weddings. Acquiring Marke, it's hoping for a grip on the $71 billion … Read the whole story
This year's "Oscars" saw a 12% gain vs. 2022 to 18.7 million viewers, according to Nielsen's fast-national results -- the best result since 2020. … Read the whole story