Top of The News
by Tanya Gazdik
Jennifer Wilson will also take the lead at Lowe's One Roof Media Network. Read the whole story
BEVERAGES
by Danielle Oster
A class-action suit claims Poppi falsely marketed itself as "gut healthy," which misled consumers into purchasing the brand. Read the whole story
HEALTHCARE
by Les Luchter
Evvy, marketer of an at-home vaginal microbiome health test, is selling limited-edition book to raise funds for Women's Health Access Matters. Read the whole story
FAST CASUAL
by Teresa Buyikian
FlavorFlav posted, "I use my platform to help others and now I wanna use it to help save one of America's greatest dining dynasties." Read the whole story
BEVERAGES
by Danielle Oster
Coke Studio Is partnering with artists including Karol G, NewJeans and South Korean singer Peggy Gou. Read the whole story
SPIRITS
by Teresa Buyikian
The Golf Collection features embroidered hats and T-shirts in "a more youthful and diverse departure from typical golf gear, " per Johnnie Walker. Read the whole story
RESEARCH
by Tanya Gazdik
That's according to a new report that also reveals where automotive brands need to improve their communication, and how they rank against other verticals. Read the whole story
by Fern Siegel
The work is from St. Luke's, the brand's four-year creative agency. Read the whole story
by Fern Siegel
Created by Method1, the new spot explores that singular relationship through the decades. Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
SEO will becomes a science about building knowledge bases rather than beautiful web sites, and Google must find a way to counteract the drop … Read the whole story
COMMENTARY
by Anthony Chiaravallo
Recent studies highlight the negative effects of pausing advertising, with a strong emphasis on the critical role of brand recall and ongoing consumer engagement. Read the whole story