Top of The News
by Tanya Gazdik
Oprah interviews with authors from her Book Club will be filmed in Starbucks cafes, and each book will have an official Starbucks beverage pairing. Read the whole story
RETAIL
by Sarah Mahoney
A resurgence of in-store shopping continues, while a monstrous Cyber Monday pushed weekend online sales to a new high of $41.1 billion. Read the whole story
APPS
by Danielle Oster
"The biggest shift we're seeing is the evolution of dating apps into full-fledged social hubs," says marketing head for BLK, app. Read the whole story
OTC
by Les Luchter
Nigel in his live-action mascot form debuted a couple of weeks ago with an "Owl Lookalike Contest," a four-day social media campaign. Read the whole story
INCLUSIVITY
by Sarah Mahoney
Walmart is the latest retailer to partner with the Aira app, providing free wayfinding service for sight-impaired shoppers. Read the whole story
QSR
by Teresa Buyikian
The KFC Holiday Collection features T-shirts, sweaters, hoodies, beanies, socks and more festive items developed by German design team Yeye Weller. Read the whole story
QSR
by Teresa Buyikian
On Dec. 12, low-scorers in "Squid Game: The Experience," an interactive immersive gaming attraction in NYC, will win free pizza for a year. Read the whole story
BEHIND THE BRAND
by Barbie Romero
This company started back in 1865 as well as invented overlapping shoulders on baby bodysuits. Read the whole story
BRAND INSIDER SUMMIT ROUNDUP
by Barbie Romero
Last month, we had our CPG Summit in Santa Barbara. Check out clips below from both on stage sessions featuring Mattel, NERDS, Mondelez, Newell … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
Around the world, governments have their legislative crosshairs trained on Big Tech. It's happening in the U.S., the EU, Australia and in my country, … Read the whole story