Top of The News
by Tanya Gazdik
Pinterest's data will let tvScientific's CTV advertising clients track sales outcomes and shopping conversions. Read the whole story

PETS
by Sarah Mahoney
How a two-year push into SEO, mobile and CRM is delivering gains. Read the whole story

BEVERAGES
by Danielle Oster
Current COO Henrique Braun will replace James Quincey Coca-Cola's CEO, effective March 31. Read the whole story

SNACKS
by Sarah Mahoney
What the Simply NKD Doritos and Cheetos launch signifies for a streamlined PepsiCo. Read the whole story

GROCERY
by Sarah Mahoney
Record order frequency lifts e-grocery sales to 17% of total spending, as Amazon and Kroger race for orders. Read the whole story

BEER
by Teresa Buyikian
The official beer sponsor of Team USA is gearing up for Milan Olympics with event recreating match from the Lake Placid 1980 games. Read the whole story

SPORTS
by Tanya Gazdik
Topics include the "festivalization" of sports, emerging technologies, fan experience innovation and cultural trends driving industry growth. Read the whole story

BEVERAGES
by Danielle Oster
The Nestle-owned Italian mineral water brand is promoting the deal with luxury car company through digital, print, and OOH elements. Read the whole story

COMMENTARY
by Les Luchter, Staff Writer
He read the announcement himself, spawning something of a movement under the hashtag #FlightPSA. Read the whole story

COMMENTARY
by Teresa Buyikian
While overall purchases were up on Black Friday, the average dollar amount loaded onto gift cards actually decreased. Read the whole story