Going from zero to 10,000 stores in under six months, former D2C-only probiotic ups its game for a new mass audience Read the whole story
Largest-ever marketing campaign from 7-year-old D2C marketer aims to reach women "in the life stage of thinking or trying to conceive," says CEO. Read the whole story
GoodRx argues in papers filed Friday that it informed consumers about data sharing, and that people consented to share their information in exchange for … Read the whole story
"Albuterol alone addresses airway tightening but doesn't address the underlying inflammation that contributes to symptoms like coughing," says AstraZeneca's Nicole Skiljo. Read the whole story
Following the overturn of Roe V. Wade, 14 U.S. states have retracted abortion rights. Others have been prosecuted for seeking abortion care. Read the whole story
Electrolit has launched a multimillion-dollar summer awareness campaign featuring video and still images of people working up a sweat through vigorous exercise. Read the whole story
At Cannes last month “Working with Cancer” announced plans for a competitive pitch for its 2024 global ad campaign, which, like this year’s campaign, is … Read the whole story
Since Roe v. Wade was overturned, Hey Jane has recorded a 301% increase in patients in Illinois. Read the whole story