MediaDailyNews
Friday, August 22, 2003
  • TiVo Expects to Reach a Million Subs by End of Year

    In what could be a fundamental shift in business strategy, TiVo said it's in discussions to launch its branded digital video recording service with … Read the whole story

  • Back to School: A Lesson In Multicultural Marketing

    As the days of poolside lounging and amusement parks come to an end, marketers and retailers face one of the biggest shopping holidays of … Read the whole story

  • July Newspaper Ad Results: Help Still Wanted

    Newspaper ad spending rose about 2% in July and in the first seven months, helped by an increase in national expenditures although results were … Read the whole story

  • Papers Vie For Ethnic Readers, Weigh Impact On General Population

    In an effort to combat declining circulation trends the newspaper industry is stepping up efforts to court niche market readers, including ethnic markets and … Read the whole story

  • Budget Living Begins Cracking Print Ad Budgets

    When Budget Living launched last October, readers quickly warmed to the magazine's "spend smart, live rich" motif. Advertisers, however, reserved immediate judgment, largely due … Read the whole story