Many in the ad business see it as a solution to ad-zapping technologies, but the so-called practice of product integration into TV programming came … Read the whole story
Indulge me for a moment. Everyone who wishes there was more standardization in our industry, raise your hand. Everyone who has ever cursed the … Read the whole story
Nearly two-thirds of children now have at least one form of video or PC technology in their bedrooms and those with more than one … Read the whole story
NBC's acquisition of Telemundo hasn't done much for the ratings of the Spanish-language network, which is struggling to stem a decline in viewership against … Read the whole story