For years, NBC's central marketing pitch to advertisers, agencies, TV critics and the trade press alike has been the value of the network's adult … Read the whole story
When the NBC-Vivendi Universal merger becomes final sometime early next year, Universal's mix of content-creation units will move the combined company away from the … Read the whole story
NBC sophomore drama "Boomtown" has become the first casualty of the new TV season - sort of. Read the whole story
PBI Media yesterday confirmed rumors it will be purchasing CableWorld from Primedia, which will convert to an every-other-weekly from a weekly publishing frequency. Read the whole story