Thursday, December 18, 2003
  • C-Level Execs Give Corporate Ad Spend Plans A 'B+' - Maybe An 'A-'

    As ad industry pundits joust over just how much the outlook for U.S. ad spending has improved - or hasn't - a far more … Read the whole story

  • I Know, Let's Put on a Show! Call it Advertising Week!

    Now that its inaugural Advertising Week has been announced for September 20- 24, 2004, the hard part begins for The American Association of Advertising … Read the whole story

  • In A 'New York' Minute, Madison Avenue Finds Logic Of Deal To Be Minute

    A day after Bruce Wasserstein was declared the surprise winner in the derby for New York magazine, media mavens unanimously conveyed a single sentiment: … Read the whole story

  • Local TV Ad Spend Poised To Rebound

    Although the fourth quarter is still a fuzzy picture, local television stations think that between the Olympics, political advertising, and a rebounding economy, 2004's … Read the whole story