Digital video recorders "must have destroyed about 2 percent of the USA's spot audience so far," is the chilling numeric at the heart of … Read the whole story
The typical 12-ounce soft drink contains 150 calories and 10 teaspoons (40 grams) of refined sugars. Americans gulp down more soda pop than anyone … Read the whole story
Some of the nation's biggest TV advertisers - TV programmers themselves - are beginning to look past conventional forms of advertising, which may no … Read the whole story
After years of speculation, one of the largest remaining independent ad agency groups, Grey Global Group, is putting itself on the block. The New … Read the whole story
Jimmy Jellinek believes that the two-and-half-year-old Complex is riding a wave of change in the magazine world, where product-centric editorial is more the norm. Read the whole story