Procter & Gamble Co. today named Starcom MediaVest Group and Carat North America communication planning agencies. The assignment, the culmination of a review that … Read the whole story
Redesigned and re-launched in April under the oversight of magazine diva Bonnie Fuller, Star Magazine is generating buzz among consumers, the publishing industry intelligencer … Read the whole story
Hope all is well with you and yours. Last week I wrote about "Life as Spam." Wanted to continue with the spam theme this … Read the whole story
The U.S. ad recovery may be boosting results for the media industry overall, but it continues to reflect erratic results for individual media. That … Read the whole story
In the latest installment of the publishing world's ongoing circulation saga, the Magazine Publishers of America has said, "we agree with you," to the … Read the whole story
Nowadays, there are many ways to elicit an earful from media and advertising folks. You can ask them about Michael Eisner, Bonnie Fuller or … Read the whole story