Wednesday, October 27, 2004
  • Prospect Of Magazine Product Placement Raises Little Legal Concern

    If advertisers and publishers were able to agree on a version of product placement in magazines, there would be little argument from the legal … Read the whole story

  • Caught With Our Hands in the Cookie Jar

    I have been observing with some interest the recent bulletin board and listserv discussions around both the ethics and efficacy of dropping cookies on … Read the whole story

  • Pappas Telecasting: Sinclair Redux In California?

    In another example of a major U.S. broadcaster providing partisan support to the Republican Party, Pappas Telecasting is being accused of giving $325,000 worth … Read the whole story

  • Bridgestone Brings Drag Racing to History Channel

    The History Channel has enlisted Bridgestone Tires as the lead sponsor to create a show that could be described as "This Old House" on … Read the whole story

  • Omnicom Earnings Continue Upward

    Exceeding analysts' expectations, Omnicom Group's revenue was up 14 percent to $2.3 billion for the third quarter of 2004, an increase of just over … Read the whole story