MediaDailyNews
Wednesday, November 17, 2004
  • Long-Awaited Audit Shows Major Discrepancies In Newsday Circulation

    The Audit Bureau of Circulations released the long-awaited results of its audit of the Tribune Company's scandal-tarred Newsday on Tuesday, confirming the magnitude of … Read the whole story

  • Intervention and DROI

    A week ago last Monday at Ad:Tech I suggested that clients mandate the prohibition of e-mail between themselves and their agencies for the first … Read the whole story

  • Nielsen, PRN Find Positive Reviews for Wal-Mart In-Store TV Network

    Viewers of the in-store Wal-Mart Television Network, a network of televisions strategically placed throughout the retail giant's stores, have a brand recall of 65 … Read the whole story

  • Emuse's iTV Software Application Released In U.S.

    emuse Technologies, a Dublin, Ireland-based interactive TV software marketer, is making the rounds of advertisers and cable/satellite companies offering to help promote iTV. Read the whole story