Downloads are usually associated with the Internet, but on Wednesday the process became the central issue for a small, but rapidly growing segment of … Read the whole story

If media is the engine that drives the advertising industry, the relationship between sales reps and media buyers provides the grease. Read the whole story

While flipping through a slew of holiday-themed December issues of popular magazines, readers are encountering more and more advertising that goes well beyond the … Read the whole story

Two different studies show that while broadcast TV attracted the lion's share of political advertising, cable is continuing to make inroads into those gains. Read the whole story

FOX, NBC, and CBS are preparing a number of new dramas for mid-season replacement series, while ABC is keeping mum for the moment on … Read the whole story

Self-described "avid radio listeners" are 11 percent more likely than other consumers to see a movie on its opening weekend, a study from marketing … Read the whole story