Aegis Group, the world's largest pure-play media services company, early Wednesday morning said it has received an offer from an unnamed suitor to be … Read the whole story

All network entertainment chiefs would love to have more family-friendly shows--but not when it comes to sacrificing bigger broad-reaching programs or important marketing agendas. Read the whole story

Arbitron Tuesday released the first results of TV and radio audience ratings from its portable people meter market test in Houston, and the data … Read the whole story

In a super-sized show of multi-channel cross-marketing product placement, Yahoo! and reality TV producer Mark Burnett have partnered once again to promote NBC's prime-time … Read the whole story

Two major research companies that focus on branded entertainment and product placement--PQ Media and iTVX--have struck an agreement to release what they say is … Read the whole story

Cornfed Iowa-based Meredith Corporation, the publisher of such magazines as Better Homes and Gardens and Ladies' Home Journal, has dipped its toe into the … Read the whole story