There's a lot of stormy weather surrounding old media these days, but not the magazine business. Ad pages are up, readership is up, and … Read the whole story
CBS.com will have its stars, writers, and producers do some extra marketing spin by offering up weekly blogs for a number of CBS' prime-time … Read the whole story
With the start of the television season, I had the distinct impression that there were more commercials on the air than there were last … Read the whole story
In his first speech as President of the Magazine Publishers of America, Jack Kliger, who is also president and chief executive of Hachette Filipacchi … Read the whole story
Research companies Points North Group and Horowitz Associates warn that the Federal government 's push for digital television by the year 2009 will wreak … Read the whole story
Two weeks ago, The Association of National Advertisers debuted a new logo and brand identity at its annual conference. This week, it's the DMA's … Read the whole story